Brand Strategy
Brand Identity Design
Website Design
Social Media Strategy
Digital Marketing
Creative Workflows
Creative Workflows
LUMENS has been an invaluable asset as we evolve the identity of our growing committee. Serra did a fantastic job being able to tell a complex Park funding story through the creation of a graphic identity and assets.
TOBY PARKER PEARCE
Chief Development Officer
HUDSON RIVER PARK FRIENDS
LUMENS was our go-to, to lead the brand book mobile app. Serra understood the needs of our brand. The app displayed the breadth of the collection and identified key pieces to highlight that showed value leading to an increase of 25% in viewership with more store orders, and raising our profile with vendors.
ALEX CHIMILIO
Creative Director
WEATHERPROOF VINTAGE
Serra has proven to be an invaluable asset in this industry in many positions, including art director, app and website creator, and brand marketing leader. I look forward to continuing to work with her in the future.
PETER NILSSON
Chief Technology Officer
HEALTHCENTRAL MEDIA
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Whether your brand is just starting out or it's time for a revamp, your team needs reliable design support or wants to shake things up, or you, as a founder or a creative, ready to hone your voice and design your path, we got you. Each of our packages are crafted to deliver a punch with design stratety at the heart.
What
We Do
Praise
& Media
TOBY PEARCE
Chief Development Officer
HUDSON RIVER PARK FRIENDS
Lumens has been an invaluable asset...
as we evolve the identity of our growing committee. Serra did a fantastic job being able to tell a complex Park funding story through the creation of a graphic identity and assets.
ALEX CHIMILIO
Creative Director
WEATHERPROOF VINTAGE
Lumens was our go-to, to lead the brand book mobile app.
Serra understood the needs of our brand. The app displayed the breadth of the collection and identified key pieces to highlight that showed value leading to an increase of 25% in viewership with more store orders, and raising our profile with vendors.
PETER NILSSON
Chief Technology Officer
HEALTHCENTRAL MEDIA
One of the most talented designers I have had the pleasure to work with.
Serra is one of the most talented designers I have had the pleasure to work with. She is a detail oriented, innovative and careful perfectionist - her ideas, skills, creativity and understanding makes any project run smoothly. She is also a pleasant, caring co-worker that any workplace would love to have around.